SAAS services providing online collaborations and, equally as important, workflow automation are increasing in use, largely due to their ability to provide prompt access to accurate and meaningful data and information. New intuitive software and mobile apps, says Kenny Slaught, give investors and builders a large selection of lending and borrowing leads across a variety of real estate asset classes. Having been in the market for less than ten years, crowdfunding portals have efficiently grown over 150 firms nationwide, specializing in real estate. In 2017, approximately 7% of the U.S population is an accredited investor, and in highly urban areas like Southern California, the number nears 20%. Software services, such as CrowdEngine, RealtyShares, CrowdForce, among others, made it possible to legally raise money from the general public, with some going as far as funding 90% of equity requirement with direct funding contributions.

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